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Unlocking White Space Opportunities Using AI-powered Analytics in Account Planning

Analytics is making inroads into influencing sales decisions, but there is still a long way to go. McKinsey’s Unlocking the power of data in sales survey shows that 57% of sales organizations their advanced analytics practice as inadequate. While organizations have more data than ever before, many of them struggle to benefit from even basic […]

Harness the Power of Big Data to Surge in Key Account Planning & Account Growth

The use of big data and artificial intelligence (AI) in account-based marketing has revolutionized the way organizations approach their marketing strategies. Predictive analytics that utilizes historical data to identify future trends and behaviors, can help organizations optimize their communication strategies and make data-driven decisions to drive growth to stay ahead of their competitors.  The big […]

Key Metrics To Measure The Success Of Your Digital Key Account Management Program

A recent study has shown that B2B companies that prioritize customer experience generate higher revenues and profits than those that don’t. One key way to improve the customer experience for your key accounts is through a Digital Key Account Management (DKAM) program. With a well-designed digital Key Account Management program, you can provide customized and […]

Best Practices for Developing a Digital Key Account Management Strategy

In today’s sales landscape, implementing a successful Key Account Management (KAM) strategy can often mean the difference between success and failure. However, with the rise of digital technology, traditional KAM strategies may no longer be enough to meet the needs of the modern customer. This is where digital Key Account Management (DKAM) enters the scene. […]

Case Study: 2x Improvement in Customer Relationships with Org Chart

A company in the Healthcare sector within the IT services industry was unable to strengthen relationships with their customer account contacts and leverage influences within the account. This led to a dip in their sales and business performance. DemandFarm’s Org Chart helped them double their customer relationships to enhance their sales efficiency. Download this Case […]

Case Study: Fintech Company Enhances Sales Performance by 12% with Account Planner

A Fintech company in the Information Technology and Services industry was facing several key challenges in their sales operations including lack of clarity on the current pipeline and lack of account knowledge from just Salesforce. DemandFarm’s Account Planner helped the company move beyond their CRM to improve their sales performance by 12% and make the […]

Case Study: 80% Business Retention with Org Chart for this Business Consulting firm!

A large-sized, leading IT and Business Consulting firm was facing difficulties in managing their enterprise accounts. Some challenges include: -> Inability to manage key contacts for their enterprise accounts -> Inability to identity key stakeholders -> Zero visibility into connections within key accounts Learn more about DemandFarm’s Org Chart and relationship mapping tool solutions for […]

Case Study: Ed-Tech Company Maximizes Efficiency by 50% with Data-driven Account Transfers

An Ed-Tech company from the Information Technology and Services industry was facing problems with their sales process including lack of visibility on account performance and a non-standardized account planning process. DemandFarm’s Account Planner solutions contributed to a 50% reduction in time and effort for account handovers. Learn more about the implementation and benefits of DemandFarm’s […]